How effective is your organization at leveraging data and analytics to power the business? This is the question that we pose at the beginning of our client conversations. Gaining intimate insights about your customer, product, and operational behaviors, tendencies, trends and propensities is critical if organizations want to drive digital business transformation; optimizing key business processes, uncovering new monetization opportunities and creating a more compelling customer experience.

This is a short blog with a harsh message for Big Data vendors. Camera fades in to Pastor Schmarzo heading to the pulpit… What does the future hold for today’s big data vendors? Hundreds of startups are rushing into the big data market to stake their claim to a market that IDC predicts will reach $187 billion by 2019. Dang, that’s a big market, especially considering that the Global Business Intelligence market will only reach a trifling $20.8 billion by 2018 or the long-running ERP applications market is expected to reach a trivial $84.1 billion by 2020. Yes, the big data market opportu...

A recent argument with folks whose intelligence I hold in high regard (like Tom, Brandon, Wei, Anil, etc.) got me thinking about the following question: What does it mean, as a vendor, to say that you support the Internet of Things (IOT) from an analytics perspective? I think the heart of that question really boils down to this: What are the differences between big data (which is analyzing large amounts of mostly human-generated data to support longer-duration use cases such as predictive maintenance, capacity planning, customer 360 and revenue protection) and IOT (which is aggregating and com...