"We're seeing a lot of activity in IoT in the healthcare space - a lot of new devices coming in. We are seeing a huge demand in building smart offices, smart infrastructures, smart cloud applications," explained Shrikant Pattathil, President of Harbinger Systems, in this SYS-CON.tv interview at 17th Cloud Expo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.| By Kevin Benedict | Article Rating: |
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| June 2, 2014 02:38 PM EDT | Reads: |
4,156 |
The Field Mobility News Weekly is an online newsletter made up of the most interesting news and articles related to field mobility that I run across each week. I am specifically targeting information that reflects market data and trends. Also read Connected Globe News Weekly
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The Customs Union of Russia, Belarus and Kazakhstan has proposed the attachment of radio-frequency identification tags to all fur imports. Up to 80 percent of Russian fur imports are undeclared or under-declared. It is too early to say how much the RFID tagging program would cost. Read Original Content
The Kegspertise container tracking system, believed to be the very first of its kind, is more than 99 percent accurate and provides game-changing actionable data. The company announced Carlsberg UK has been seeing many genuine current and future benefits from the Kegspertise RFID keg and cask management solution. Read Original Content
The marketing team at Meadowhall shopping center in England, has developed a mobile app that uses geolocation technology. When users download the app, real-time shopping deals from retailers in the mall will be sent directly to their mobile device. This is made possible through Bluetooth Low Energy iBeacon technology. Read Original Content
The True Cost of Mobility - Companies are under tremendous pressure to develop and deploy mobile apps for their business systems, yet the traditional approach to mobile app development typically costs $250K+ and takes 6+ months for a single app. Today IT professionals are exploring platforms that radically reduce costs and time-to-market for their mobile initiatives, especially around complex applications such as SAP, Oracle, or custom applications. Download the whitepaper - https://www.capriza.com/resources/whitepapers/?resource=true-cost-of-enterprise-mobility&adgroup=MES
Digital Element announced Admedo has deployed its NetAcuity Edge® hyperlocal geolocation technology to increase advertising relevancy. Adding location as a targeting criterion to the platform’s capability provides more relevant advertising to specific geographies, increasing media spend efficiencies and ROI. Read Original Content
Campus police at the University of Maryland are testing a new technology that allows them to instantly communicate with multiple users via audio, video and text messages as well as geolocation functions over any device or platform. Read Original Content
MobileDemand has launched the first in a series of new rugged tablets to be brought to market this year. The xTablet T1400 rugged tablet is a thin and light device capable of running standard enterprise Windows (8.1 and 7) applications while withstanding harsh operating environments the company said. Read Original Content
The new Fusion 7 rugged Android tablet extends the Glacier Computer rugged product line of industrial PCs, tablets, and portable hand-held devices. The Fusion 7 uses the Android OS. It's said to be compact, light, and feature-rich. Read Original Content
QuickLogic has developed a block for its Customer Specific Standard Products, which enables smartphones to transmit barcodes to any laser scanner. Since laser scanners cannot read barcodes from a typical smartphone display, Mobeam’s technology employs the smartphone’s Infrared LED to “pulse” the bar code to the laser reader. Read Original Content
Scandit, developer of the leading software-based barcode scanning and data capture platform has launched the new, fourth version of its Barcode Scanner SDK. This includes full-screen scanning, further improvements to its unique blurry scanning functionality and optimized support for all Android devices including Google Glass. Read Original Content
John Lewis is set to trial Internet of Things technology through its innovative JLab initiative. The department store chain is joining forces with five start-ups to explore ways to capitalize on a range of technological developments, from wireless sound systems for smart homes to an online 3D room planning solution. Read Original Content
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Published June 2, 2014 Reads 4,156
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More Stories By Kevin Benedict
Kevin Benedict is the Senior Analyst for Digital Transformation at Cognizant, a writer, speaker and SAP Mentor Alumnus. Follow him on Twitter @krbenedict. He is a popular speaker around the world on the topic of digital transformation and enterprise mobility. He maintains a busy schedule researching, writing and speaking at events in North America, Asia and Europe. He has over 25 years of experience working in the enterprise IT solutions industry.
"We're seeing a lot of activity in IoT in the healthcare space - a lot of new devices coming in. We are seeing a huge demand in building smart offices, smart infrastructures, smart cloud applications," explained Shrikant Pattathil, President of Harbinger Systems, in this SYS-CON.tv interview at 17th Cloud Expo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.Jan. 2, 2016 02:00 PM EST Reads: 548 |
By Elizabeth White Developing software for the Internet of Things (IoT) comes with its own set of challenges. Security, privacy, and unified standards are a few key issues. In addition, each IoT product is comprised of (at least) three separate application components: the software embedded in the device, the backend service, and the mobile application for the end user’s controls. Each component is developed by a different team, using different technologies and practices, and deployed to a different stack/target – this makes the integration of these separate pipelines and the coordination of software updates for ...Jan. 2, 2016 12:15 PM EST Reads: 206 |
By Pat Romanski "As a technology provider we believe that business comes first and customers should start thinking that technology is something that helps them to enable new business models," stated Ermanno Bonifazi, Founder and CEO of Solgenia, in this SYS-CON.tv interview at 17th Cloud Expo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.Jan. 2, 2016 11:00 AM EST Reads: 578 |
By Pat Romanski Contrary to mainstream media attention, the multiple possibilities of how consumer IoT will transform our everyday lives aren’t the only angle of this headline-gaining trend. There’s a huge opportunity for “industrial IoT” and “Smart Cities” to impact the world in the same capacity – especially during critical situations. For example, a community water dam that needs to release water can leverage embedded critical communications logic to alert the appropriate individuals, on the right device, as soon as they are needed to take action.Jan. 2, 2016 02:00 AM EST Reads: 492 |
By Pat Romanski "IoT is really hitting its stride. The adoption rates are increasing and Vitria is in a good position to help people deliver on the value of IoT," explained Mike Houston, Marketing & Product Marketing Professional at Vitria Technology, in this SYS-CON.tv interview at @ThingsExpo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.Jan. 1, 2016 10:00 PM EST Reads: 526 |
By Pat Romanski WebRTC services have already permeated corporate communications in the form of videoconferencing solutions. However, WebRTC has the potential of going beyond and catalyzing a new class of services providing more than calls with capabilities such as mass-scale real-time media broadcasting, enriched and augmented video, person-to-machine and machine-to-machine communications.
In his session at @ThingsExpo, Luis Lopez, CEO of Kurento, introduced the technologies required for implementing these ideas and some early experiments performed in the Kurento open source software community in areas such...Jan. 1, 2016 09:30 PM EST Reads: 613 |
By Pat Romanski "Storage is growing. All of IDC's estimates say that unstructured data is now 80% of the world's data. We provide storage systems that can actually deal with that scale of data - software-defined storage systems," stated Paul Turner, Chief Product and Marketing Officer at Cloudian, in this SYS-CON.tv interview at 17th Cloud Expo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.Jan. 1, 2016 06:45 PM EST Reads: 493 |
By Elizabeth White "What is the next step in the evolution of IoT systems? The answer is data, information, which is a radical shift from assets, from things to input for decision making," stated Michael Minkevich, VP of Technology Services at Luxoft, in this SYS-CON.tv interview at @ThingsExpo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.Jan. 1, 2016 06:00 PM EST Reads: 508 |
By Liz McMillan Organizations already struggle with the simple collection of data resulting from the proliferation of IoT, lacking the right infrastructure to manage it. They can't only rely on the cloud to collect and utilize this data because many applications still require dedicated infrastructure for security, redundancy, performance, etc.
In his session at 17th Cloud Expo, Emil Sayegh, CEO of Codero Hosting, discussed how in order to resolve the inherent issues, companies need to combine dedicated and cloud solutions through hybrid hosting – a sustainable solution for the data required to manage IoT de...Jan. 1, 2016 02:30 PM EST Reads: 716 |
By Pat Romanski "The problem with IoT today is that people aren't looking to buy IoT, what they're really trying to do is buy a business outcome or trying to figure out ways to improve the business outcome. It just so happens that IoT may be the technology that can help do that," stated Dave McCarthy, Director of Products at Bsquare Corporation, in this SYS-CON.tv interview at @ThingsExpo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.Jan. 1, 2016 11:15 AM EST Reads: 513 |
By Elizabeth White "At Sensorberg we are providing a cloud-based beacon management platform and this allows you to control the various beacons that you have in your fleet as well as design various campaigns and triggers which the beacons will initiate," explained Daniel Gillard, Business Development Manager at Sensorberg GmbH, in this SYS-CON.tv interview at @ThingsExpo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.Jan. 1, 2016 10:00 AM EST Reads: 360 |
By Pat Romanski Electric power utilities face relentless pressure on their financial performance, and reducing distribution grid losses is one of the last untapped opportunities to meet their business goals. Combining IoT-enabled sensors and cloud-based data analytics, utilities now are able to find, quantify and reduce losses faster – and with a smaller IT footprint. Solutions exist using Internet-enabled sensors deployed temporarily at strategic locations within the distribution grid to measure actual line loads.Jan. 1, 2016 10:00 AM EST Reads: 762 |
By Pat Romanski Consumer IoT applications provide data about the user that just doesn’t exist in traditional PC or mobile web applications. This rich data, or “context,” enables the highly personalized consumer experiences that characterize many consumer IoT apps. This same data is also providing brands with unprecedented insight into how their connected products are being used, while, at the same time, powering highly targeted engagement and marketing opportunities.
In his session at @ThingsExpo, Nathan Treloar, President and COO of Bebaio, explored examples of brands transforming their businesses by tappi...Jan. 1, 2016 07:00 AM EST Reads: 684 |
By Pat Romanski "IoT is going to be a huge industry with a lot of value for end users, for industries, for consumers, for manufacturers. How can we use cloud to effectively manage IoT applications," stated Ian Khan, Innovation & Marketing Manager at Solgeniakhela, in this SYS-CON.tv interview at @ThingsExpo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.Dec. 31, 2015 08:15 PM EST Reads: 455 |
By Liz McMillan There are so many tools and techniques for data analytics that even for a data scientist the choices, possible systems, and even the types of data can be daunting.
In his session at @ThingsExpo, Chris Harrold, Global CTO for Big Data Solutions for EMC Corporation, showed how to perform a simple, but meaningful analysis of social sentiment data using freely available tools that take only minutes to download and install. Participants received the download information, scripts, and complete end-to-end walkthrough of the analysis from start to finish, and were also given the practical knowledge ...Dec. 30, 2015 12:00 PM EST Reads: 409 |
By Liz McMillan "We announced CryptoScript, it's a new way of programming a hardware security module, which technically requires standard APIs and very specific knowledge. With CryptoScript we hope to change that a bit," explained Johannes Lintzen, Vice President of Sales at Utimaco, in this SYS-CON.tv interview at 17th Cloud Expo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.Dec. 27, 2015 11:00 AM EST Reads: 369 |
By Elizabeth White When it comes to IoT in the enterprise, namely the commercial building and hospitality markets, a benefit not getting the attention it deserves is energy efficiency, and IoT’s direct impact on a cleaner, greener environment when installed in smart buildings. Until now clean technology was offered piecemeal and led with point solutions that require significant systems integration to orchestrate and deploy. There didn't exist a 'top down' approach that can manage and monitor the way a Smart Building actually breathes - immediately flagging overheating in a closet or over cooling in unoccupied ho...Dec. 26, 2015 12:00 PM EST Reads: 425 |
By Elizabeth White The broad selection of hardware, the rapid evolution of operating systems and the time-to-market for mobile apps has been so rapid that new challenges for developers and engineers arise every day. Security, testing, hosting, and other metrics have to be considered through the process.
In his session at @ThingsExpo, Walter Maguire, Chief Field Technologist, HP Big Data Group, at Hewlett-Packard, discussed the challenges faced by developers and a composite Big Data applications builder, focusing on how to help solve the problems that developers are continuously battling.Dec. 24, 2015 05:00 AM EST Reads: 620 |
By Carmen Gonzalez Internet of @ThingsExpo, taking place June 7-9, 2016 at Javits Center, New York City and Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 18th International @CloudExpo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo New York Call for Papers is now open.
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Developing software for the Internet of Things (IoT) comes with its own set of challenges. Security, privacy, and unified standards are a few key issues. In addition, each IoT product is comprised of (at least) three separate application components: the software embedded in the device, the backend service, and the mobile application for the end user’s controls. Each component is developed by a different team, using different technologies and practices, and deployed to a different stack/target – this makes the integration of these separate pipelines and the coordination of software updates for ...
"As a technology provider we believe that business comes first and customers should start thinking that technology is something that helps them to enable new business models," stated Ermanno Bonifazi, Founder and CEO of Solgenia, in this SYS-CON.tv interview at 17th Cloud Expo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
Contrary to mainstream media attention, the multiple possibilities of how consumer IoT will transform our everyday lives aren’t the only angle of this headline-gaining trend. There’s a huge opportunity for “industrial IoT” and “Smart Cities” to impact the world in the same capacity – especially during critical situations. For example, a community water dam that needs to release water can leverage embedded critical communications logic to alert the appropriate individuals, on the right device, as soon as they are needed to take action.
"IoT is really hitting its stride. The adoption rates are increasing and Vitria is in a good position to help people deliver on the value of IoT," explained Mike Houston, Marketing & Product Marketing Professional at Vitria Technology, in this SYS-CON.tv interview at @ThingsExpo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
WebRTC services have already permeated corporate communications in the form of videoconferencing solutions. However, WebRTC has the potential of going beyond and catalyzing a new class of services providing more than calls with capabilities such as mass-scale real-time media broadcasting, enriched and augmented video, person-to-machine and machine-to-machine communications.
In his session at @ThingsExpo, Luis Lopez, CEO of Kurento, introduced the technologies required for implementing these ideas and some early experiments performed in the Kurento open source software community in areas such...
"Storage is growing. All of IDC's estimates say that unstructured data is now 80% of the world's data. We provide storage systems that can actually deal with that scale of data - software-defined storage systems," stated Paul Turner, Chief Product and Marketing Officer at Cloudian, in this SYS-CON.tv interview at 17th Cloud Expo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
"What is the next step in the evolution of IoT systems? The answer is data, information, which is a radical shift from assets, from things to input for decision making," stated Michael Minkevich, VP of Technology Services at Luxoft, in this SYS-CON.tv interview at @ThingsExpo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
Organizations already struggle with the simple collection of data resulting from the proliferation of IoT, lacking the right infrastructure to manage it. They can't only rely on the cloud to collect and utilize this data because many applications still require dedicated infrastructure for security, redundancy, performance, etc.
In his session at 17th Cloud Expo, Emil Sayegh, CEO of Codero Hosting, discussed how in order to resolve the inherent issues, companies need to combine dedicated and cloud solutions through hybrid hosting – a sustainable solution for the data required to manage IoT de...
"The problem with IoT today is that people aren't looking to buy IoT, what they're really trying to do is buy a business outcome or trying to figure out ways to improve the business outcome. It just so happens that IoT may be the technology that can help do that," stated Dave McCarthy, Director of Products at Bsquare Corporation, in this SYS-CON.tv interview at @ThingsExpo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
"At Sensorberg we are providing a cloud-based beacon management platform and this allows you to control the various beacons that you have in your fleet as well as design various campaigns and triggers which the beacons will initiate," explained Daniel Gillard, Business Development Manager at Sensorberg GmbH, in this SYS-CON.tv interview at @ThingsExpo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
Electric power utilities face relentless pressure on their financial performance, and reducing distribution grid losses is one of the last untapped opportunities to meet their business goals. Combining IoT-enabled sensors and cloud-based data analytics, utilities now are able to find, quantify and reduce losses faster – and with a smaller IT footprint. Solutions exist using Internet-enabled sensors deployed temporarily at strategic locations within the distribution grid to measure actual line loads.
Consumer IoT applications provide data about the user that just doesn’t exist in traditional PC or mobile web applications. This rich data, or “context,” enables the highly personalized consumer experiences that characterize many consumer IoT apps. This same data is also providing brands with unprecedented insight into how their connected products are being used, while, at the same time, powering highly targeted engagement and marketing opportunities.
In his session at @ThingsExpo, Nathan Treloar, President and COO of Bebaio, explored examples of brands transforming their businesses by tappi...
"IoT is going to be a huge industry with a lot of value for end users, for industries, for consumers, for manufacturers. How can we use cloud to effectively manage IoT applications," stated Ian Khan, Innovation & Marketing Manager at Solgeniakhela, in this SYS-CON.tv interview at @ThingsExpo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
There are so many tools and techniques for data analytics that even for a data scientist the choices, possible systems, and even the types of data can be daunting.
In his session at @ThingsExpo, Chris Harrold, Global CTO for Big Data Solutions for EMC Corporation, showed how to perform a simple, but meaningful analysis of social sentiment data using freely available tools that take only minutes to download and install. Participants received the download information, scripts, and complete end-to-end walkthrough of the analysis from start to finish, and were also given the practical knowledge ...
"We announced CryptoScript, it's a new way of programming a hardware security module, which technically requires standard APIs and very specific knowledge. With CryptoScript we hope to change that a bit," explained Johannes Lintzen, Vice President of Sales at Utimaco, in this SYS-CON.tv interview at 17th Cloud Expo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
When it comes to IoT in the enterprise, namely the commercial building and hospitality markets, a benefit not getting the attention it deserves is energy efficiency, and IoT’s direct impact on a cleaner, greener environment when installed in smart buildings. Until now clean technology was offered piecemeal and led with point solutions that require significant systems integration to orchestrate and deploy. There didn't exist a 'top down' approach that can manage and monitor the way a Smart Building actually breathes - immediately flagging overheating in a closet or over cooling in unoccupied ho...
The broad selection of hardware, the rapid evolution of operating systems and the time-to-market for mobile apps has been so rapid that new challenges for developers and engineers arise every day. Security, testing, hosting, and other metrics have to be considered through the process.
In his session at @ThingsExpo, Walter Maguire, Chief Field Technologist, HP Big Data Group, at Hewlett-Packard, discussed the challenges faced by developers and a composite Big Data applications builder, focusing on how to help solve the problems that developers are continuously battling.
Internet of @ThingsExpo, taking place June 7-9, 2016 at Javits Center, New York City and Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 18th International @CloudExpo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo New York Call for Papers is now open.
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York and Silicon Valley. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound cha...
Every physical object or “thing” that can be embedded with sensors will be embedded with sensors. Whether you call it the Internet of Things, the Internet of Everything, M2M, a smarter planet, the Industrial Internet or something else, the trend is clear. With so much activity and interest, it is unfortunate that a de facto communications standard has not emerged. However, there is progress (or managed conflict) in the right direction.
Shadow IT is here to stay. IT departments need to appreciate that it is so culturally inbuilt that shutting it down is now impossible; in fact, policies punishing the use of third-party apps would more likely push rogue users deeper into the darkness. The battle that can be won is to better educate staff and make Shadow IT an integral part of the company’s wider security awareness program. Some staff are aware of the problems, and will ignore them, but many just simply won’t understand why what they are doing could affect the whole business.
As we inch our way closer to the New Year, we would like to take a moment and appreciate some of the technological advancements of 2015, as well as a few bold IIoT predictions for our connected-world enthusiasts. This medley of top news gives credit to our inventiveness, while highlighting a future forecast for IIoT.
No matter your place in the world, drones have captured our attention. Precision Ag has changed the way farmers care for crops and animals. So naturally, more and more farmers would be jumping on the drone plan of action. Recently, the FAA has been putting a major kink in the f...
I recently had a chance to speak at The International Monetary Fund (IMF) big data symposium. I was told to make my presentation a bit provocative, so I opened my session by stating to the economist audience “Aren’t you embarrassed that the CVS across the street knows more about the U.S. economy on a day-to-day basis than you do?” Okay, so maybe that was a bit unfair, but the point behind the comment was not; which is that organizations need to think differently about how they leverage data and analytics to power their key business initiatives. And for the IMF, that means changing how it th...
IoT is the next development of how the Internet is applied to the world. TAM for M2M/IoT is estimated at $19 trillion. The IoT device count is in the billions but will not traverse the service providers’ networks. Service providers and vendors are struggling to understand how to map the TAM dollars to real use cases, optimal technology approaches, and profitable business models.
In his session at @ThingsExpo, Dennis Ward, IoT analyst, strategist at DWE, focused on the SP transformations that will occur. In Phase I SP infrastructure virtualization. In Phase II SPs will focus on monetization. ...
The Internet of Things (IoT) continues to be a major topic of discussion in the tech industry. Many people want to know: how is the IoT influencing me already? That’s one of the themes of this week’s conversation between Electric Cloud CTO Anders Wallgren and Software Engineering Daily Host Jeff Meyerson.
IoT continues to grow, with the proliferation of smart homes, wearables, smart cars, mHealth devices and more. For example, new cars today come pre-wired with hundreds of millions of lines of code already, and much of the embedded software is already connected to the Internet. This always-on...
"We specialize is business process automation and our focus today is the Internet of Things and we are promoting a platform called Connect2me," stated Yasser Khan, Founder of Plasma, in this SYS-CON.tv interview at @ThingsExpo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
Data has changed our world.. From our cars, homes, pets, and even our own bodies, data has opened our eyes to behavior patterns and allowed us to catch on to small issues before they become bigger problems. This phenomenon has made huge waves in the healthcare industry, including reducing operational costs, improving independent living, and increasing early detection of diseases. With the wildfire set by the Internet of Things, healthcare data from wearables and other mHealth devices are helping patients take a more informed and active role in their healthcare, and give doctors more insight in...
2015 has been a busy year for us at Electric Cloud, as we continue to innovate on the Product front to transform the way organizations deliver software to market.
2015 saw the launch of ElectricFlow Deploy - the industry's most powerful deploy automation and ARA solution, soon followed by ElectricFlow Release - which provides DevOps teams across the organization an easy way to coordinate software releases, enabling a clear, intuitive, view of your Path to Production and the state of your Release at any given time.
The Internet of Things (IoT) has been one of the most prominent IT buzz words of 2015. Whether you are talking about thermostats you can set before you get home, beacons wirelessly suggesting items to buy in your high street clothing store or wearable gadgets like the Apple Watch, IoT is more than just hype. It’s here to stay if consumers have anything to say about it.
However, there is a lot more to IoT than first meets the eye; it is much deeper and has the potential to affect much more than our lives on a personal level. In fact, Gartner has predicted that over 25 billion ‘things’ will be ...
So, you've brought customers into your store, the hard part is over, right? No! Now that they've arrived, your new goal is to entice them with your offering and chauffeur a path-to-purchase that presents correlating products to increase shopping cart size and satisfy their journey. Recent developments in smartphone tech and other digital innovations have made this more difficult as customers continue to browse other sites for the same products while in-store. There are many ways retailers can still effectively maintain shopper engagement, the key is finding which tactics and tools work best fo...
























