New Media on Ulitzer

Web 2.0 applications, hosted services and social networks are examples of how today's Internet is redefining the way people interact with one another and how businesses and organizations use and manage critical applications. The rapid expansion of choices and the high number of users has exposed inefficiencies in tools that the industry has traditionally used to secure and control Internet connections. Many organizations have replaced outdated security methods with forward-thinking solutions that can secure the Web gateway. The rise in Web 2.0 activity has created a well-defined... (more)

New Media on Ulitzer - The Missing Link

New Media on Ulitzer Almost all companies will be using "new media" marketing to get their message out and engage with people in 2010. (Source: 2009 Marketing Industry Trends Report) The shifts in media consumption are disrupting traditional marketing and PR techniques and according to UK and European studies, less than one in four PR practitioners has the skills to implement a successfu... (more)

Young Entrepreneur Strikes It Rich

In 2005, young Aaron Patzer grew frustrated with the Intuit-owned Quicken financial software he used to track his spending. He believed it was not user-friendly enough and decided to create a better version. In four short years, Patzer's Mint.com grew to be the leading free, online money management software in the U.S. In a twist of sweet irony, last week Intuit signed a definitive agree... (more)

How to Tweet Your Customer Stories

Can 140 characters lead to more leads and sales? Absolutely. There are countless tales of Twitter wins these days. Several companies I follow on Twitter are Tweeting about their customer success stories. While you can't tell your whole story in that amount of space, you can pique followers' interest. Here are a few tips for Tweeting your stories: Education, Not Promotion - Think of your ... (more)