Search Engine Optimization |
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Article Swapping and the Art of Visitor Acquisition
in Link Trading
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Contributed by Wayne Hurlbert
Article Rating:  / 3
2004-10-20
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 Adding new visitor traffic to your website is always a challenge. Finding fresh and innovative promotional techniques is often as difficult as creating fresh content. Why not accomplish both goals at the same time? By working with your current link exchange partners, and other website owners with businesses that complement yours, both goals are achievable. Discuss (0)
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Indexing the Desktop
in Google Optimization
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Contributed by David Fells
Article Rating: / 7
2004-10-19
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 Microsoft is ultimately the largest threat to Google due to the sheer market dominance of the Windows operating system. Google's strategy is clear: They are not going to wait for an advanced search technology from Microsoft to become part of the operating system, but will make the desktop part of Google. Discuss (2)
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Synergy in Search Engine Marketing
in Website Marketing
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Contributed by Tiffany Guarnaccia
Article Rating: / 6
2004-10-18
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 There are three main areas of search engine marketing: Search Engine Optimization (SEO), Pay-per-Click (PPC) and Paid Inclusion. The individual effects of these processes are proven to be beneficial to online advertisers, Internet users and Web site owners, but when they are combined, the results are much more powerful. Discuss (0)
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SEO Tips from International Experts
in Website Promotion
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Contributed by Lorusso and Yanover
Article Rating: / 4
2004-10-13
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 Does search engine optimization differ for sites in languages other than English? This article combines two mini articles: One with guidelines to promote the visibility among search engines with the best reach of Italian users. The next part talks about keyword optimization, with tips from a well know SEO expert for both English and Spanish language sites. Discuss (0)
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Spider Guts
in Search Engine Spiders
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Contributed by David Fells
Article Rating: / 25
2004-10-12
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 What's inside the spiders? To get a good ranking in search engines, a good understanding of the fundamentals of SEO and how search robots crawl web pages is essential. The author includes valuable information such as a list of core elements considered by a typical search engine when calculating page relevance. Discuss (3)
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Google News: How Can It Make Money?
in Google Optimization
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Contributed by Gnorb
Article Rating: / 3
2004-10-11
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| Google News has been sitting in "Beta" for the past three years. Why? Probably because the company hasn't yet figured out how to monetize the service. Can it ever make money? And if it's not making money, why does it have competition? Discuss (4)
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How Getting Interviewed Can Publicize Your Site
in Website Promotion
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Contributed by Wayne Hurlbert
Article Rating: / 5
2004-10-06
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| If you’re like most webmasters, you are constantly seeking new and different ways to promote your website. You want more visitor traffic as potential customers and clients but you’ve found that you’ve tried all of the usual avenues. Perhaps you should consider talking people into surfing over to your site. How? Get yourself interviewed as an expert in your field. Discuss (5)
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Themes in Content: Hub And Authority Sites
in Google Optimization
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Contributed by Wayne Hurlbert
Article Rating: / 5
2004-10-05
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| It is almost universally agreed by search engine optimization (SEO) professionals that Google and probably the other search engines are using themeing to evaluate the relevance of incoming and outgoing links. Many also agree that themeing is used to measure the relevance of both on and off page content as part of the search algorithm. The question for most SEO experts is to what degree that themeing is indeed being employed by the search engines. Discuss (6)
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Email Newsletters: Testing, Testing, 1, 2, 3
in Website Marketing
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Contributed by Wayne Hurlbert
Article Rating: / 3
2004-10-04
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| Wondering what to do to improve the click-through rate from your email newsletter? Wayne Hurlbert illustrates how to test new formats in your newsletters to help pinpoint what is working and what is not. Discuss (0)
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Of Content and Visitors
in Website Promotion
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Contributed by W. Hurlbert & S. Subramanian
Article Rating: / 4
2004-09-29
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| In this SEO Chat double feature, authors Wayne Hurlbert and Subha Subramanian discuss how to create content that gets visitors (Article Swapping and the Art of Visitor Acquisition), and how to make sure that content is nothing short of excellent (Color Story). Note that these are excerpts of previous editions of Plug In magazine. Discuss (0)
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Linking Out: Finding the Benefits
in Search Optimization
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Contributed by Wayne Hurlbert
Article Rating: / 9
2004-09-28
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 What are some of the pros and cons of outbound linking? Will linking out from your site provide you with benefits or help the site you are linking to instead? Wayne Hurlbert discusses these issues and more such as becoming a hub site. Discuss (2)
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What Good has the CAN-SPAM Act Done?
in Search Engine News
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Contributed by Terri Wells
Article Rating: / 1
2004-09-24
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 On January 1, 2004, the CAN-SPAM Act took effect. This legislation does not so much make unsolicited commercial bulk e-mail illegal as force spammers to follow certain guidelines or be charged with a felony and face years of imprisonment. The CAN-SPAM Act, ideally, would reduce the amount of junk e-mail most of us receive and make the stuff that does get through a little more palatable (or at least a bit less absurd and fraudulent). Since then, what has changed? Discuss (0)
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Blog Banter |
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Well folks, it's Friday. That means weekend hobbies (and chores) are upon us. Working on that Linux-friendly music studio of yours? Here are some tips... More (0)
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So, would you do it?
By: Gnorb (Resident of Valhalla)
Posted: Yesterday @ 04:00 pm EST
Rating: 
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Going to space became a reality for all of us when SpaceShipOne became the first commercial flight to space. To date, over 7,000 people have signed up to take the $210,000 flight on Sir Branson's new toy. Kirk is on-board, but no word on whether Piccard, Janeway, or Sisko will join him. More (0)
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"Timothy Miller started a discussion on the lkml regarding whether or not it would be viable for a company to release a completely open video card....Timothy summarized his viewpoint saying, "the whole issue comes down to this: This is technically feasible. Should we do it?" More (0)
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Mac game developers, here's your chance to make inroads into the Japanese gaming market which has until recently been untouched by Mac-based games. (Thanks to Carlos Camacho for this heads up.) More (0)
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Every run into an HTML page with bad code? If you were running IE, you'd still be able to see it. Are other browsers simply inferior, or is IE just that much better at handling faulty HTML? More (3)
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"Google says it has patched one security hole in its search engine and will have fixed a second later this week." JavaScript fun for the whole family. More (2)
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Intel, recently in the news for canceling plans for its 4GHz P4 just yanked a few more pieces from the puzzle. The first move cans plans the 1066MHz bus on its 3.63GHz chips. The second says "bai f00s" to TV chip plans. More (0)
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Hosting an RSS feed
By: Gnorb (Resident of Valhalla)
Posted: Yesterday @ 10:30 am EST
Rating:
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"Some publishers say the traffic that results is comparable to an hour-long distributed denial of service attack." See why Microsoft is trying to find a better answer. More (0)
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Texas Instruments, maker of every high school and college student's favorite graphing calculators, has just announced a mobile phone chip which allows digital TV on mobile phones. More (0)
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I know, politics isn't really something we get into here, but having seen this, I figured we could all use a good laugh. If you're tired of the mud-slinging press releases from this cycle's political candidates, then it's time you sing along with the guys at JibJab. More (1)
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An Australian company claims it has made the world's first Internet-save PC (SafeIC). "Users could surf the web, shop, bank online, use web-based email, work with Microsoft Office files and graphics applications, use IRC and IM, and play games." (Note: We've seen this before. *cough* Knoppix *cough*) More (4)
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For the longest time, I thought my watch WAS wireless. Guess "wireless" means it can offer news, sports, weather, stock quotes, and local entertainment updates. Heck, that doesn't sound half bad. But what's up with the name, "Paparazzi"? More (0)
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In what seems to be both a matter of universal coincidence and karma-inspired fate, the new "Grand Theft Auto: San Andreas" has been found on the Web, a week before its scheduled US release. Maybe this is some kind of sick marketing tactic. More (1)
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Feel the need for an alphabetical email address of ridiculously long length? Try this on for size... (Thanks go out to the folks over at TheInquirer.net for this interesting tid-bit) More (0)
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'Intel is sticking to its plan to launch 'Sonoma', the second generation of the Centrino mobile platform, in Q1 2005, despite rumors to the contrary." Is this another case of 'we'll get there first and then we'll fix the problems' like with the 1.13GHz chips? More (1)
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» Article Swapping and the Art of Visitor Acquisition in: Link Trading
» Indexing the Desktop in: Google Optimization
» Synergy in Search Engine Marketing in: Website Marketing
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» Vendor-Neutral Certifications in: Practices
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» Mach-II for PHP: A Preview in: PHP
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» Using Microsoft .NET and C# with Oracle 9i in: .NET
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» The Graphics Pipeline in: Video Cards
» Panasonic D-Snap SV-AV50 Camera Review in: Digital Cameras
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